Navy is the new black

Geoff J Phillips

me

Starting out in multimedia when it was called that, my varied skills and interests led me quite naturally into brand identity and the visual and verbal systems behind it. I've led strategic brand, website and product initiatives for a broad range of clients. Helping steer companies to embody their uniqueness and achieve greater impact and relevance is one of the most gratifying aspect of what I do.

I'm a Silicon Valley native, now living in San Francisco. I miss hearing crickets on warm nights.

PAST CLIENTS

ABB
Adidas
Alteryx
AOL
Autodesk
Cognizant
Earth Friendly Products
Exploratorium
InFocus
Inkling
Intel
Intrax
Intuit
Johnson & Johnson
Julius Baer Group
Keyssa
Kia
Kohler
LG Electronics

Lotte
McAfee
McGraw-Hill
Migros
Millipore Sigma
Motorola
NTT Data
Samsung
Sony
Stanford University
TrueFacet
UCSF
VF
VW

 

HOW I ROLL

Brand-centric, user-focused, strategic design approach

Present and write with persuasion, build rapport, advocate for creative

Uncover opportunities for taking brands further

Inspire team members to deliver stellar work

Deliver unified visual systems for print and digital
.

KEY CAPABILITIES

Brand identity

Brand positioning
Design systems
Art direction
UX, IxD, IA, UI
Website design
Environmental
Iconography
Illustration
Infographics
Messaging
Motion design
Typography


EXPERIENCE

Creative director, designer 
Geoff Phillips Design
July 2001 - Present

Design director
MetaDesign
Jun 2012 - Nov 2017

Senior designer
MetaDesign
Jan 2008 - May 2012

Digital designer
Phoenix Technologies
Jun 2006 - Mar 2007


Graphic/UI designer
Stanford University
Jun 2004 - Apr 2006



EDUCATION

BFA
University of California,
Santa Cruz

Stanford extension, UX/IxD



CONTACT

geoffreyjohn.com
408.205.7029
linkedIn / facebook / instagram



PLEASURES

Coastal savanna
French new wave
Phat beats
Desert dunes
Off-road driving
Letterforms
Numeral 7



PEEVES

Bad wayfinding
Clunky software
Scented detergent
Biting wind
Missing typefaces
Frozen food
Bald tires